Uncategorized

Internet Marketing Simplified

Presented at Toronto Marketing Power Networking meeting May 2010 CLICK HERE TO DOWNLOAD PRESENTATION SLIDES After 23 consecutive appearances, Pepsi Cola opted out of the 2010 Superbowl and instead invested its ad budget in Social Media Marketing. This is yet another sign that internet promotion has, and will continue to overtake traditional Marketing channels. Topics such as Internet Advertising and Search Engine Optimization are higher on the priority lists of entrepreneurs and business managers than…

Continue reading

Uncategorized

Successful implementation of SEO content

Content creation for websites can be a challenge task.  In the Internet world, a number of considerations need to be made when deciding upon the writing style for your website.  One of the biggest challenges today is addressing web writing from an SEO (Search Engine Optimization) and Marketing perspective.  As the two are often classed separately as “SEO Writing” and “Marketing writing”. One may ask, exactly what are the differences between the two styles of…

Continue reading

Internet Advertising (PPC, Affiliate, Banner) Search Engine Optimization (SEO)

PPC Internet Advertising Versus Search Engine Optimization

If you are a business owner or marketing manager, there often comes a time where you need to re-assess the marketing budget for the company.  In that process, this often requires a decision to choose how to best promote and build traffic to your website.  The two most popular methods of Internet promotion today are Internet Advertising and Natural Organic Search Engine Optimization.  And often the question is, which method is superior? The answer is….it…

Continue reading

Search Engine Optimization (SEO) SEO

Search Engine Optimization Organic Strategies

Are you paying too much for pay per click traffic? Call us to optimize your site with our Organic Growth SEO Strategy! What is an Organic Growth Strategy? Marketing on the Internet can be a challenging task. Have a great website, but nobody is there to see it? An organic growth strategy widens the doorways to your website in a natural way. Surpassing pay per click traffic with a long term strategy. Gone are the…

Continue reading